BlueSide

BLUESIDE PRIVACY POLICY

Last updated: October 22, 2024

1. About this Privacy Policy

This Privacy Policy ("Privacy Policy") applies to all processing activities of OPTERUM LTD ("BlueSide", "we", "us", or "our") in its capacity as a data controller. This Privacy Policy details how we collect, use, store, and protect your personal data when you use our AI-powered legal software solution ("Software").

We may modify this Privacy Policy in the future, with the most recent version always accessible on our Website.

We respect your privacy and are committed to protecting your personal data in accordance with applicable privacy laws, including:

  • The UK General Data Protection Regulation ("UK GDPR")
  • The Data Protection Act 2018
  • The Privacy and Electronic Communications Regulations 2003 (PECR)
  • Any other applicable UK data protection legislation

2. Data Controller Information

We are OPTERUM LTD, a company registered in England and Wales under company number 15906330, with our registered office at Panshanger House SG14 2TS. We act as the data controller for your personal data processed through our Software.

3. Personal Data We Process

3.1 Account Information

When you create an account with BlueSide, we collect:

  • First name and last name
  • Email address
  • Business information
  • Billing information

3.2 Usage Data

We collect information about how you use our Software, including:

  • Log data and analytics
  • Feature usage patterns
  • Technical information about your device and browser
  • IP address
  • Login information
  • Browser type and version
  • Time zone setting
  • Browser plug-in types
  • Operating system
  • URL clickstreams (the path you take through our site)

3.3 Content Data

Details of how we process your data when using our Software to analyse legal documents are outlined in our Terms of Service agreement.

3.4 Data Collected Automatically

When you visit our website or use our services, we automatically collect:

  • Technical information about your equipment
  • Interaction data with our website and products
  • Analytics data through various tools and cookies

4. How We Use Your Personal Data

We process your personal data for the following purposes:

  1. To provide and maintain our Software
  2. To manage your account and subscription
  3. To communicate with you about our services
  4. To improve and optimize our Software
  5. To comply with legal obligations
  6. To detect and prevent fraud
  7. To provide customer support
  8. To analyse website traffic and user behaviour
  9. To maintain the security of our platform

5. Legal Basis for Processing

We process your personal data when it is of our legitimate interest. When relying on legitimate interest, we will ensure it aligns with the original purpose of data collection and your expectations, while protecting your fundamental rights. If we cannot maintain this balance, we will either stop processing your data or establish an alternative legal basis. You can withdraw consent or object to legitimate interests processing by contacting us using the details in Section 13.

6. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes for which it was collected, unless longer storage of data is required by law.

7. Data Sharing and Third Parties

All third-party processors are bound by data processing agreements ensuring appropriate safeguards for your personal data. We will only share your personal data with third parties if justified for the purposes identified in this policy This may include Software and Cloud service providers, other service providers, law enforcement when legally required.

8. Cookies and Similar Technologies

8.1 How We Use Cookies

We use cookies and similar technologies to:

  • Analyse web traffic
  • Improve website functionality
  • Remember your preferences
  • Provide statistical analysis
  • Enable certain website features

8.2 Types of Cookies We Use

  • Essential cookies: Required for basic website functionality
  • Analytics cookies: To understand how visitors use our site
  • Functionality cookies: To remember your preferences
  • Performance cookies: To improve website performance

8.3 Managing Cookies

You can manage cookies through your browser settings. Most browsers allow you to:

  • Block all cookies
  • Delete existing cookies
  • Allow or block cookies site by site

For detailed instructions, visit your browser's help pages.

9. International Transfers

Where we transfer personal data outside the UK or EEA, we ensure appropriate safeguards are in place by:

  • Gaining your consent
  • Adequacy decisions by the UK Government or European Commission.
  • Or; The transfer is compliant with GDPR and other applicable laws.

10. Your Rights

Under UK data protection laws, you have the following rights:

  • Right to access your personal data
  • Right to rectification of inaccurate data
  • Right to erasure ("right to be forgotten")
  • Right to restrict processing
  • Right to data portability
  • Right to object to processing
  • Rights related to automated decision-making

To exercise these rights please contact us using the details outlined in Section 13.

11. Security

We are committed to protect your personal data and taking appropriate physical, technological, and organizational security measures to protect against unlawful access, loss, misuse, or alteration.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website, with the "Last updated" date at the top. You are recommended to regularly check this page.

13. Contact Us

For any questions about this Privacy Policy or our data practices, please contact our Data Protection Officer:

Email: jake@blueside.app

14. Complaints

If you are unhappy with how we handle your personal data, you can contact us directly to resolve the issue using the contact details in section 13. Or you may voice a complaint through the Information Commissioner at https://ico.org.uk/concerns/.

15. Additional Information for Business Customers

If you are using our services on behalf of a business:

  • You confirm you have authority to agree to this Privacy Policy
  • Your company's details will be processed as described in this policy
  • You must ensure all users within your organization are aware of this policy
  • You are responsible for ensuring compliance with internal data protection policies